Together without Prejudice

The general focus of the project is on fighting discrimination and promoting equal treatment. The goal is to help improve public's negative attitudes towards the Czech Roma and therefore improve their chances to live a life without discrimination and be fully-fledged and respected members of society.
A set of community and PR activities and strategic negotiations is realized within the project, targeting both the general public and specific target groups which are, for various reasons, seen as the key to eliminate social exclusion and promote better cohabitation. The specific target groups are: employers, students of elementary and secondary schools and institutions of self-government. 
The campaign mypracujeme (wework) created as a part of this project (in collaboration between the Roma, IQ Roma service and the Comtech agency) won the best integrated campaign of 2013 award and the Grand Prix award in the Czech Direct & Promo Awards competition. 
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Project number:
Financial support:
The project is supported by the European Union through the Progress programme (European Commission - EU Programme for Employment and Social Innovation ) and co-financed by the Ministry of Labour and Social Affairs of the Czech Republic and the Embassy of the United States of America. 
Contact persons:
Martin Máša (public relations)
tel.: +420 543 213 310
Daniela Drnková (project coordinator)
tel.: +420 533 424 095


Term of realization: 
1. 1. 2013 – 31. 12. 2013

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